Instagram moves into e-commerce with shopping button
Business / Instagram moves into e-commerce with shopping button
Business - Instagram moves into e-commerce with shopping button
Facebook-owned Instagram on Tuesday made a move into potentially lucrative e-commerce by adding an option to buy products shown off in posts by selected brands. A new "checkout" button for instant purchasing launched in a beta version of the app in the US with a limited number of businesses, according to the popular image-centric messaging service. Information entered for an initial purchase will be stored for future